Cold Calling for Cowards Course

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Duration: A one day course
Suitable for: Some people love cold calling and others hate it. But can you learn the art and be successful at it? The answer is definitely yes! We cannot teach you to love it but we can show you how to be professionally effective and how to get results. Of course it helps to love it but you can learn to enjoy it through developing the right mental approach and by reaping the rewards of successful outcomes!
Objectives: · How to open the call · How to create a ‘hook’ that gets attention · Using your voice to maximum effect · How to prepare for success and stay positive · How to monitor results and re-direct your effort · Ways to mprove your conversion rates · Effectively handling of doubts, objections and blocks · To turn blocks into appointments · To deal with difficult secretaries/people · Closing techniques that work · How to develop the right mental attitude
Locations: Cold Calling for Cowards course: Guildford, Surrey & London

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Course Content

Introduction to the day

  • What will we cover today?
  • What do I want from the day?

The telephone as a medium for success

  • Communication challenges – making the phone your friend

Critical preparation factors

  • Know your prospect – ammunition you need!
  • Controlling your environment
  • How to get through to your ‘target’
  • Opening the call – the first sentence
  • Voice dynamics – inflection, emphasis, vocabulary
  • Transactional Analysis – how to achieve the right tone

Handling blocks, doubts, objections

  • Preparing the right responses
  • Techniques for closing on your objective[s]
  • Selling the appointment and not the product
  • When you cannot get through

After the call...professional follow-up

  • ‘Call backs’ and future contact

Telephone practice using recording equipment

Maintaining a positive attitude

The way forward

  • Review of practical tips to take back to the workplace
  • Action Plan

Book a place on the Cold Calling for Cowards course now...

 
Cost per-person No. of attendees Course Date & Location
£325.00
All prices exclude VAT

Telephone us about the Cold Calling for Cowards course: 01483 457997 or email us

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Course ID: 8060